Torchbearers Marketing Collateral


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I worked with the Marketing & Communications committee of Torchbearers, a non-profit focused on developing the young professionals of Akron, to design marketing collateral to explain their purpose and encourage prospective members to apply.

I designed postcard-sized double-sided flyers and table tents that could be displayed at local businesses, both of which outline what Torchbearers does and why young professionals should apply. Additionally, I designed a sheet of high-quality vinyl stickers using Torchbearers logos and imagery that active members could put on their laptops, mugs, or other belongings. This collateral piece works as both a swag item for active members and as a marketing device by getting the Torchbearers name out there.